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Have you ever heard the phrase: “Black Box?” A Black box according to the Merriam-Webster dictionary is: “anything that has mysterious or unknown internal functions or mechanisms.” When you look at a black box, you know something is going on inside. You just don’t know what exactly.
Successful online sales funnels are very much a “black box” to most new marketers. On the outside it looks deceptively simple, even elegant and beautiful. Once you start to peer inside, the “ugliness” and complexity you find can be overwhelming.
It’s like seeing a beautiful flower arrangement in an oaken bucket in a gorgeous garden but when you lift the bucket, the 100-legged insects and slimy worms are revealed. There’s a lot going on under the surface and it ain’t pretty.
In fact, some of it doesn’t even make sense when you first hear it explained. It’s like seeing one of those creepy crawlies under the bucket. Some of them look like aliens from another planet as:
- You don’t know what it is
- You don’t know why it’s there
- You don’t know how it contributes to the success of the little ecosystem
Somehow it does. Well, Click Funnels has done all the digging under the bucket to discover all the ugly little secrets of online business success. So, you don’t have to. All you have to do is “water” the flowers and watch them blossom with high commissions deposited right to your bank account.
Sure, you can raise flowers by getting your hands dirty and knees dirty dragging in the dirt but there’s a much easier way.