https://myonlinebusinessempire.co.uk Learn how to build an online business Sun, 16 Sep 2018 15:10:51 +0000 en-US hourly 1 https://myonlinebusinessempire.co.uk/how-to-use-fear-to-sell Sun, 16 Sep 2018 15:10:41 +0000 http://myonlinebusinessempire.co.uk/?p=8059 Views: 2If you’ve studied marketing at all, you know that fear is a powerful motivator.  It’s a much more powerful motivator when coupled with a specific catalyst.  The catalyst is clear instructions about how to avoid the fearful outcome. In his book, Yes by Robert Cialdini, he illustrates this powerful fact by a research study [...]

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