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How To Increase The Traffic To Your Website For Free
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Many people try to get traffic to their website by spending money on advertising, but a lacks of funds shouldn’t stop you. You can get a lot of traffic and visitors to your website without spending a penny on advertising. Shown below are the 6 main ways of increasing traffic to your website for free:
- Optimise your website to make it search engine friendly – Submit your website to search engines and directories. Submit your website to the major search engines like Google, Yahoo, Bing and MSN. It is also a good idea to submit to directories that aren’t as well known. You will boost your website rankings by listing your website in as many places as possible.
- Use keyword optimisation techniques – Your title, description head, and header html tags should be similar to the subject of your website. Your main keywords should have a keyword density of 1-3% of your body text. Search engines use these keywords to categorize your website and send relevant traffic over to your website.
- Let people know about the affiliate program you are promoting – You can submit it to affiliate program directories and you can contact the owners of related websites.
- Have a links page that will have links to other websites in your niche – You can contact website owners to set this up, so you will link to them and they will link to you in return.
- Posting In Forums – Go on to online discussion forum where people in tour niche like to talk to one another. Answer people’s questions and be helpful. Include your website link at the bottom of the bottom of your post and next to your name. Do this in moderation so you don’t overdo it and people may not respect you and visit your website.
- Blog Commenting – Visit other blogs that are similar to yours. Most of the blogs allow you to leave a comment about whatever is being discussed. Add helpful advice and leave your links.
So there plenty of ways to increase the traffic to your website. There are plenty more ways of getting traffic to your website.
Click here to get a course that will help you get traffic for free.
Tips On Paid Search
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Paying for search engine placement is a hot topic these days and lots of Internet Marketers are using it as an important lead generation method. But getting good results from paid search can be quite tricky especially if this is a new lead generation method. There are many pitfalls that you need to avoid. You will find the main tips below:
- Not all clicks are equal – with keywords you would think that the value of the clicks would be relatively similar regardless of where they come from. This turns out wrong because in paid search traffic, the quality of traffic can vary greatly. This is a result of several things such as the search engine’s audience, the idea of incentivized clicks in which people have no likelihood of buying your products or services and click fraud. This is where fraudulent clicks are generated which could be by people or by computer programs in order to artificially increase revenue for affiliate offers or content sites. You can’t just rely on the keywords and the cost per click to determine the quality of the traffic you might get. You have to keep testing to find out what the quality of traffic is like.
- Find out the sources of traffic of your leads and sales – One of the most important things to identify is the traffic quality and the traffic source your leads and sales came from. Once you do this this you can track your: cost per lead which is the amount you pay for each lead you get on average and your return on investment. This is the amount of money you make divided by the money you paid for the traffic source that brought in the revenue. Once you keep track of your results you can keep spending on the traffic sources that bring in the revenue. You can track these numbers by using using tracking software such as Hyper tracker.
- Vary your traffic sources, keywords and ad copy – It is very important to continually keep refining your techniques. You should keep testing, adjusting and directing your money towards the traffic sources, keywords and ad copy which give you the best return on investment.
By following the tips above on paid search engine placement you should have some really good results with this form of lead generation.
Click here to learn lots of other ways to get high quality leads
Introduction To Paid Search
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Paid Search which is paying the search engines for a premium placement can be quite effective in your internet marketing strategy. The Search Engine Marketing Professional Organisation found that advertisers in the US and Canada spent $5.75 billion on marketing through search engines in 2005. Paid search accounted for $4.7 Billion which is about 83%. So a lot of money is getting spent on paid search.
How paid search works
The most common way for paying for search engine placements is either cost per click or pay per click. This means an advertiser only pays the search engine when one of the their links is clicked. The price per click is usually worked out through an auction process where advertiser bids for the amount they would pay for a certain placement on the search results page. The top position usually goes to the highest bidder.
Selecting which network to go with
There are several factors you should consider when picking a paid search provider such as:
- The Business Model – How they charge, whether it is a pay per click, pay per thousand views or a different method?
- Money – Do you have the funds to advertise with the network? Some networks do have minimum budgets and small budget campaigns.
- Price – What do they charge for the keywords you are looking for?
- Quantity of traffic – Will they give you the amount of traffic you would like for your keyword?
- Quality of traffic – What is the conversion rate of the traffic in terms of traffic converting into leads and sales?
Most of these factors are quite important but the most important one is the quality of traffic. So you have to test out different networks to find out which ones have the highest quality traffic. When setting up a campaign it is very important to pick keywords which are relevant to the product or service you are promoting. Most of the paid search engine networks have tools to help with keyword research. It is best to find keywords that have a good balance with getting enough traffic, good conversion and a reasonable price. Many search engine networks also have this feature called fuzzy matching which allows your ad to show up in many more combinations than you would get without this feature. You have to be careful with a feature like this because you may get traffic from irrelevant terms.
Have realistic expectations
You are not going to get results immediately with this method. An effective paid search campaign is one that requires constant learning and refinement and there are many variables that can be optimised. Once you keep measuring your results and keep refining your campaigns, then you will be successful with paid search campaigns.
Click here to learn lots of other ways to get high quality leads
How To Get More Leads From The Search Engines
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There are many things you can do to get more traffic from the search engines. The two most common ways to get traffic from the search engines is by writing blog posts on your website and by getting back links. Generating leads for your business is what keeps your business running and finding new ways of generating more leads is one of the most important parts of your business. Read on if you would like to learn how to get more leads that are high quality and at a low cost.
One of the first things people look for when searching for a product or service is traffic from the search engines. Research shows that when people buy from a regular brick and mortar store, customers still go online and find the cheapest store for the product they are looking for. Search Engine Optimisation or SEO is about getting Google to like your website more than your competition and will reward you with a higher Google ranking. This works really well if the products and services you are offering are not seasonal and don’t change that much.
One of the main ways to get traffic from the search engines is by blogging. Blogging is when someone writes content on their website and they publish it. Blogging is a great way to talk, help and educate your leads. By helping your leads and answering their questions you can start to nurture them from a visitor to a lead, to a sale and then to a loyal customer. Most of your prospects are not ready to buy so you need to convert them into a lead. With Email Follow up a much higher percentage of your leads will convent in to buyers. You can use the content on your website to get prospects on your website and then nurture into a lead. Another advantage of blogging is that every time you write a blog post you are creating more and more opportunities for prospects and then leads to find your website. This way your website will show in the search engines for a lot of relevant searches.
The other main way to get traffic from the search engines is Link Building. There are many different link building strategies such as:
- Internal links – Linking to pages within your own website.
- Manual Link Submissions – You can manually go to websites related to yours and post some valuable content with your website link.
- SEO Directories – Submit your websites to directories such as Yahoo and Dmoz.
- Viral Campaigns – Submit your links on Facebook, Twitter and YouTube.
So there are lot of ways to get traffic from the search engines and if done properly as suggested above, you can get a lot of traffic at a low cost. If you to learn more click the link below to help you get top search engine rankings.