The Difference Between An Amateur And Pro And The Broke Or Rich

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I have a healthy dose of truth serum here.  Many people want to do this business yet they never actually do it.  The same thing happens often in writer’s circles.  People often say they are a writer yet they never write.  They never publish and so they struggle.  Stephen King says it well: “Amateurs sit and wait for inspiration.  The rest of us just get up and go to work.”

The same line of thought applies to this business pretty well too, doesn’t it?  The best writers and business people have rituals.  They sit down for e.g. from 9am till noon and they work or they work from 9pm till midnight.  Results and money doesn’t care if we’re inspired or not.  Just like a treadmill doesn’t care if we’re inspired to hop on it and walk to lose weight.  If we just walk inspired or not, we get results.  The money and results and amazing life comes if we’ll only sit down and do the work day by day.  I hope this helps.

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Use This If You Can’t Get Your Ads Profitable

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This must happen first before any ad will churn big sales your way.  Here’s a big tip for you: Dan Kennedy is a highly paid and sought out consultant.  He’s one of the great marketers of our time.  He said something very profound that I’d love to share with you in today’s blog post.

Here’s the profound truth to remember: “Ultimately, the business that can spend the most to acquire a customer, wins.”  Boom.  That’s it.  Now, I don’t know, maybe you’ve heard me say something like this before.  It’s because those that can spend the most for a new customer only can do that because they are profiting the most.  It’s not an exact science and isn’t always the case.

I think of it this way.  If you can spend $500 on ads and know that’ll bring you a new $1,000 customer.  Do you see how being able to spend the most helps you grow your profits much, much faster?  If you can’t afford more than $20 to get a $25 customer then you are greatly limiting how big and tall you can scale your side biz up.  I hope that makes sense.  Now, one of the easiest ways to do this is to have products and services you can offer with large profit margins.

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Try This If You’re Too Busy To Smell The Roses

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Slows down your days so you can enjoy what’s most important for you.  There’s a great movie: A Good Year, starring Russell Crowe.  Have you seen it?  Russell’s character is this “Big wig” investment banker whose uncle has just passed away.  His uncle is a man who enjoys life to the full.  He inherits the home and the vineyard the home sits on.

So, he has to go to his uncle’s estate in Provence, a charming place he used to love visiting when he was a young boy.  He’d play chess, swim, walk the vineyards and sample wine with his uncle.  Yet, he’d not been there in over 10 years.  He was so caught up in his work life that when he missed his flight to get back home.  His assistant said he’d tell folks he was on holiday.  His reply: “Do not say I’m on holiday, that’s worse than dying.”

It’s crazy how people tie their work to their identity and who they are like you’re something special if you sleep under a desk and work till you have an early heart attack.  Yet, isn’t that how most folks are even on the normal end of the scale.  Most are too busy to enjoy life and to invest in enriching experiences.  Are you seeing this too in the busy world we live in?

Anyway, it’s a great movie about Russell getting back to his roots to experiencing life, enjoying a cool breeze, sipping a glass of good wine and stopping to smell the roses.  Now, again, the movie is called A Good Year but I think it’s really about setting up good days for ourselves.  I’m curious, what would an ideal, normal, M-F day look like for you?  I’d encourage you to write it down.  Some things you could probably start doing, right away.

Others, you may need to free up some time.  You may need to increase your income and set something up where you can work remote from anywhere.  If that’s the case:

This may help.

People Happy To Buy From You

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Here’s how to do it starting now.  A truth many forget especially if they’re struggling for sales is that people love to buy.  Your customers love to buy.  Many of your ideal customers are likely buying something this very moment.  Will they be happy to buy from you?  Maybe.

Here’s the thing.  They’ll buy from you only if you have a system in place to give them what they want.  If you don’t have a system for selling then you’re at the mercy of the prospects system for buying or not buying from you.  That’s not good if we want to near guarantee we’re getting the monthly income we want to live the lifestyles we want.  I hope this helps.  Are you open to following along with a proven system you can have great success with?

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Side Gig Is The New Job Of Security?

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Please read this important 411.  For years and years, people have dreamed of setting up multiple streams of income for themselves and their families.  That way, if one income stream disappears like an income from a job or if a stock or real estate investment plummets, you have several other streams up and running which you can still count on to cover your bills and to fund your lifestyle.

These days though?  Having multiple streams of income or a side gig that pays you well is not a luxury item or option anymore.  For many, it’s their new job security.  It means more financial stability in any economy.  It means more options and more freedoms.  Thankfully, if you know where to look, it’s easier than ever before to set up a nice extra income stream on the side, very part time.

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