Fire All Your Customers And Still Make Money?

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In London’s British Museum, there is a carved tablet from 1750 B.C. but this tablet doesn’t tell about a glorious battle and it’s not a religious text.  It’s a customer complaint.  The tablet is from a customer named Nanni to a copper one merchant name Ea-nasir.  The letter says that Nanni was not satisfied with all the copper that Ea-nasir sent to him.

It was a request for a refund.  Dissatisfied customers have been around since commerce began.  They kill the spirit and profitability of many an entrepreneur.  So, get rid of them.

You might be thinking, huh?  I should actually say, let someone else deal with them so you can focus on making money.

Here’s how.

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