Internet Marketing Success Takes Sales Chops, But Not YOURS

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What’s your most deep-seated fear?  If you’re like most human beings, it’s the fear of rejection.  Did you know that most people rank the fear of public speaking as scarier than the fear of death?  Rejection is scarier than death.  This is because way down deep in our genes we equate rejection with death.

Acceptance, belonging and approval has been key to our very survival for ages.  Getting kicked out of the group meant isolation, starvation and death.  Although we no longer forage for food at the edge of survival deep within our prehistoric hearts, we all shudder at the thought of being rejected.

This applies to most of us.  Born sales people seem to have overcome this deep all-too human fear.  We either exalt them or loathe them for it.  It depends on our experience with sales people.  The rest of us retain the primal fear of rejection.  In fact, I think it might be the one primal fear that holds more would-be entrepreneurs back than any other including:

  • “I’m just not a sales person”
  • “I couldn’t sell a cheese burger to a starving man”
  • “I don’t like it when people say no”

One response is to say: “It doesn’t matter that I’m not a born sales person, I’ll just hide behind my computer screen and make tons of cash through Internet Marketing!  It doesn’t require any face-to-face selling!  No smiling and dialling phone sales either!”  That was a good plan about 15 years ago but not any more.

This is because 15 years ago you used to be able to drive inexpensive traffic to an inexpensive website and sell inexpensive items at a fair price and reap some decent profits.  While it was never as easy as it looked, it was doable.  The big advantage was that there wasn’t much competition in a lot of markets.  The competition that there was, often wasn’t very sophisticated.  So, in the land of the blind, the one-eyed man was king.

Today, every niche has been exploited.  Big companies are spending big stupid money on traffic and driving up the cost for everyone else.  Margins have been slashed to razor-thin in most niches.  These days if you’re trying to sell inexpensive products on the web, you’re probably doomed to an “Amazon Dystopia”.  Good luck with that.

The solution is to sell high-priced, high-margin products.  Guess what it takes to sell high-priced, high-margin products?  It takes born sales people.  So, we’re back where we started.  The answer is to find a system where the high-priced, high-margin products are sold by highly-skilled sales people that work for you.  You would concentrate mostly on sending traffic.

That is how Click Funnels works.  They give you a proven system for generating leads for high-priced products.  You don’t need to get on the phone if you don’t want to.  You never have to push or cajole or prod or pressure anyone.

Click here to see the rejection-free method for achieving your internet marketing freedoms.

Without A Vision, It’s Just Work

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I’m convinced that people who settle for a middle of the road lifestyle, do so because they do not have a clear vision for what they’d like their lifestyle to be.

I believe most people who do not work hard because they do not believe their work is leading them to anything visionary or special.

I believe people who do work hard at a job that does not get them closer to their dreams do so because they believe it’s what they’re “supposed to do”.  It’s out of a sense of obligation.

I believe the only way out of these negative work habits is to develop a clear vision of what you want your life to look like.

A single mom from Adelaide, Australia had a vision.  After raising her daughters and struggling through some tough times, she set out a clear vision for the next half of her life:

  • She wanted to work just a couple days a week
  • She wanted to travel to exotic lands
  • She wanted to be her own boss
  • She wanted support from the company she worked for like the support of a family

Using her vision as her guide, she found an online business and did really well.

Click here to watch a free video on Click Funnels and see how you can achieve your own vision.

Your Face, Your Voice And Your Online Success?

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Have you ever heard your own voice on a recording and thought: “I don’t sound like that, do I?”  When you ask your friends, they say: “Yep, that’s exactly how you sound”.  Even freakier is if you’ve ever seen yourself in a photograph and thought something wasn’t quite right, thinking: “That’s not how I look, is it?”  Once again your friends say, yep that’s you.

Here’s what’s actually happening.  You don’t hear your own voice as it sounds to others.  You hear it vibrating of the bones in your head and within the spaces of your sinuses and other cavities.  You don’t know how your own voice really sounds until you hear a recording.  You don’t see yourself as others see you.  Everyday, you look in the mirror you see a reverse image of yourself.

Now, because our faces are almost symmetrical, you don’t look that much different but you do look slightly different.  That’s why you get that slight uneasy feeling when you see yourself in photos.  You don’t know what you really look like until you see yourself in a photograph or a video.  It’s weird, right?

So, what does this have to do with your online success?  Well, I’m always amazed at how many people have strong opinions about starting their own business or making money online but have never even tried it.  If you don’t even know what your own face looks like until you’ve seen it from the proper perspective, how can you know what it’s like to run an online business before you’ve seen it from the proper perspective?  You can’t and it’s ridiculous but these know-it-alls deter so many would-be success stories with their backward thinking.

Don’t base your life choices on the advice of someone who has never left the comfortable, cosy, mediocre perspective of their boring life.  Get the real perspective.  Take a risk and try it.  You’ll never know until you do.

Here’s the best place to start.

The Danger Of Waiting Until You’re Ready

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There’s a saying from Hugh Laurie: “It’s a terrible thing in life to wait until you’re ready.  I have this feeling now that actually no one is ever ready to do anything.  There’s only now.  And you may as well do it now.”

If you have kids, you’ll get this.  If you don’t have kids, just wait until you do.  You’ll get it then.  Have you ever heard a young couple say: “We’re not quite ready for kids now.”  If you have kids, every time you hear a young couple say that: you probably giggle a little.  You probably nod your head and try not to break out laughing.

It’s because every parent knows that you are never ready for kids.  There’s no such thing as being ready.  Until you have kids, you have no idea what it’s like to have them.  It’s one of those things that you learn as you do.  It’s one of those things that you can’t fully prepare for.

The same is true of most important things in life including marriage and starting your own business.  You’ll never be ready as Hugh Laurie said: “There is no such thing as ready.”  The only way you can know if you’re ready for kids is to ask yourself: “Am I ready to love something more than I love myself?”  If you can truthfully answer yes to that question, then you’re about as ready as you’re ever going to be.

When it comes to starting your own business, if you can truthfully answer “yes”, to this question: “Do I want something more from my life than the usual 9 to 5, cubicle bound, work for 40 years and get a gold watch existence?”  If you truly do want more and if that desire burns in your belly, then you’re as ready as you’ll ever be.

Click Funnels is the easiest, simplest, least expensive, most proven, lowest-risk method to finally stop saying: “I’ll wait until I’m ready” and get started.

It’s a terrible thing to wait until you’re ready.

Click here to get started right now.

The Ad Master Who Can’t Be Fooled

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In my earlier blog post, I told you about: The “Bible” of modern advertising, Claude Hopkin’s 1923 classic, Scientific Advertising which is perhaps the greatest 100 pages of marketing wisdom ever written.  Every serious student of direct marketing has read this little book at least 3 times.  Some even read it every year.

One of the “gospel truths” Uncle Claude teaches in this amazing book is the value of testing advertisements in direct mail.  It’s because back in Claude’s day, direct mail was the ultimate task master for a marketer.  It could not be fooled.  If you knew two offers and tracked the results, you knew for sure which was better.

Hopkins gives the example of a firm selling a $5 item.  One of their ad writers created an ad where the responses cost the company 85 cents.  In other words, for every sales letter they mailed, they earned $4.15.  Another writer in the firm submitted an ad which he thought would perform better.  The responses to that ad cost $14.20.  In other words, they paid $19.20 to the one order for $5.  What would happen if they hadn’t tested and tracked the second ad?  What if they just mailed it out again and again?  They’d be bankrupt.

So, what does this have to do with your online business?  Well, in an age where:

  • Every ad
  • Every subject line
  • Every email
  • Every sales letter
  • Every click
  • Every purchase

Can be tracked hundreds of different ways online, some marketers still don’t test and track as Uncle Claude recommended.  This is why they go bankrupt.  Even worse is that they’re trying and failing at things that other marketers have already figured out through their own testing.

Russel Brunson has paid out over $50,000,000 in commissions through Click Funnels.  You don’t pay out that much money without testing and tracking until you know exactly what works.  Click Funnels is a system which is proven through hundreds of thousands of tests to pay out $1000s of commissions.

The “Bible” of modern advertising