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You can be bringing in sales the hard way or the easy and fun way. You ever see a dog owner walking their pet down the street on a leash? Except the dog didn’t want to be led? He’s yanking and tugging and fighting every step of the way? Maybe you’ve even had a pet like this of your own. Makes for an unpleasant experience.
Contrast that with a dog that sees you doing your daily stroll through the park and he actually wants to be there with you. There’s no fighting, no resistance and he sees you walking and wants to go too. Understanding this can save you years of struggle and can dramatically increase your profits online.
Here’s what I mean. 98% of affiliates, online marketers and so forth try to force and pull and drag people to buy their stuff to work with them. It creates a lot of resistance. Makes this business way harder and a lot less fun that it could be for them.
The way you stop the pulling to stop the resistance is to simply start being the you that people want to be and that you want to be. For e.g. If you want to help an overweight friend lose a few pounds, preaching to them, giving them a hard time and trying to drag them to the gym usually will backfire on you. Might even damage your relationship. Plus, lots of wasted effort and stress on your part, right?
However, if you are living you are living your life that way, they see you in shape, eating healthy, having energy to run 5ks and playing with your kids. Then, they’re more likely to want that too and they’ll come to you if they want help. They’re seeing your light shine and they want that too.
Is this making sense? You can be a tugboat or a lighthouse, your choice but I’ll tell you one is much easier. In your online business and lifestyle, start doing and highlighting the things that appeal to your target market. It can be as easy as mentioning briefly in your emails and marketing when you go for a jog, or work from the coffee shop on your laptop or take a random vacation in the middle of the week. Making sense? Cool stuff? I hope this helps.
Nothing helps better in my experience than rolling in $1k to $4k and up months. That frees up your time so you can create more and more of these daily experiences to be sharing with others. Yet, start sharing and doing this stuff today and check out this presentation to take things to the next level.