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Are you an above average driver? If you live in the United States, you most likely answered: “yes.” If you live anywhere else, you still probably answered: “yes.” In a study from 1981, 161 students were asked the same question. 93% of the Americans answered yes. This is known as the “Illusory superiority” phenomenon.
You might be wondering, why this is so important? Firstly, it’s impossible for 93% of drivers to be “above average”. By definition only 50% can be average. So people, especially Americans have an inflated opinion about their driving ability. Secondly, it might explain most traffic accidents. If everyone thinks they are a great driver, they’re probably not as concerned about driving defensively as they should be. “I don’t have to be careful and obey the rules, those are for bad drivers.” Then there’s a crash.
This illusion is not confined to driving. It has been proven to apply to memory, IQ, health, susceptibility to bias, relationships, happiness, popularity, academic ability, job performance and cognitive tasks. We think we’re better at just about anything than we really are at just about anything.
Russel has been studying what works online for years and years to see what really makes money. Russel doesn’t take any chances with know-it-alls who think they can skip past the crucial steps to success.
They think they’re better than they really are and they fail.